Data Usage Policy
We believe transparency matters when it comes to how we collect and use information on ralventothysian.com. This policy explains our tracking methods and gives you control over your data preferences.
How We Use Tracking Technologies
When you visit our site, we use various tracking technologies to understand how people interact with our content and improve their experience. Think of these as digital breadcrumbs that help us learn what works well and what doesn't.
These technologies include small text files stored in your browser, pixel tags that help us understand page views, and session storage that remembers your preferences during your visit. We're not trying to be sneaky about it – this is standard practice that helps us make our educational content more useful.
Essential Functions
These keep basic site functions working – like remembering if you've accepted this policy or maintaining your session while browsing different pages. Without these, parts of our site simply wouldn't work properly.
Performance Analytics
We track which pages get visited most, how long people spend reading our content, and where they tend to leave the site. This helps us understand what information is most valuable to visitors.
User Preferences
If you adjust settings or indicate preferences for certain types of content, we remember those choices to personalise your experience on return visits.
Educational Enhancement
We monitor which learning resources perform best and track completion rates for educational content to continually improve our program offerings.
What Information We Collect
- Page views and time spent on different sections of our site
- Browser type, device information, and screen resolution for compatibility
- Referral sources to understand how people find our content
- Form interactions and download preferences for educational materials
- Geographic location (country/region level) to tailor content relevance
- Search queries used within our site to improve content organisation
- Technical performance data to identify and fix site issues
- User journey patterns to optimise the learning experience flow
We don't collect personal information through tracking technologies unless you explicitly provide it through contact forms or program enquiries. The data we gather is primarily about how people use our site rather than who they are personally.
Managing Your Preferences
You have several options for controlling how we track your activity. Most browsers give you detailed control over these preferences, and we respect whatever choices you make.
Chrome
Settings → Privacy and Security → Cookies and other site data. You can block all tracking or set exceptions for specific sites.
Firefox
Options → Privacy & Security → Enhanced Tracking Protection. Choose from Standard, Strict, or Custom protection levels.
Safari
Preferences → Privacy → Manage Website Data. Safari includes intelligent tracking prevention by default.
Edge
Settings → Site Permissions → Cookies and stored data. Configure blocking levels and site-specific permissions.
Keep in mind that blocking certain tracking technologies might affect site functionality. Essential functions will still work, but you might need to re-enter preferences more often or experience slower page loads.
Data Retention Periods
Session Data
Temporary information like your current browsing session gets cleared when you close your browser or after 30 minutes of inactivity.
30 Days
Performance and analytics data that helps us understand site usage patterns. This includes page views, load times, and basic navigation flow.
12 Months
Preference settings and educational progress tracking to maintain continuity in your learning experience across multiple visits.
24 Months
Aggregated usage statistics that help us improve content and identify long-term trends in how people engage with our educational materials.
We regularly review and purge data that's no longer needed. If you clear your browser data or use private browsing mode, most tracking information gets reset immediately.
Third-Party Services
We use a few external services to help analyse site performance and understand user behaviour. These include standard web analytics tools and occasional A/B testing platforms to improve our educational content delivery.
Each third-party service has its own privacy policy and data handling practices. We choose partners who meet reasonable privacy standards, but we encourage you to review their policies if you have specific concerns about data handling.
We don't share personally identifiable information with third parties through tracking technologies. Any data shared is anonymised and aggregated to protect individual privacy while still providing useful insights for site improvement.
Questions About Our Data Practices?
1 Low Fold, Byker
Newcastle upon Tyne NE6 1AD
United Kingdom
Email: [email protected]
This policy reflects our current data practices as of January 2025. We may update these practices occasionally to improve user experience or comply with regulatory changes. Any significant changes will be posted prominently on our site with advance notice.